For many people, IT security is an abstract topic – complex, technical and often far removed from their own day-to-day work. But this is precisely where the problem lies: cybersecurity starts with people, not technology. And if employees do not understand why security is important, measures will remain ineffective.
Why security doesn’t reach everyone
Not everyone is tech-savvy. For many employees, IT security is an “IT issue” – something that others deal with. Terms such as phishing, two-factor authentication or ISO 27001 seem foreign and overwhelming. As a result, security rules are ignored, passwords are reused and attachments are opened without hesitation.
Strategies to really anchor awareness
- Communicate in an everyday way
Avoid technical terms. Explain risks using examples from everyday life: “What would happen if someone sent emails in your name?”
- Show relevance
Employees need to understand why they are personally affected – e.g. through real case studies or simulated attacks.
- Use interactive formats
Quizzes, short videos, role-playing games or AI-supported learning assistants make content tangible and active.
- Positive instead of instructive
Instead of threatening sanctions, celebrate successes: “99% of our employees recognized the phishing simulation – great!”
- Involve managers
If line managers set a good example, acceptance within the team increases.
AI can help
Modern awareness tools use artificial intelligence to personalize content, analyse learning behaviour and provide targeted follow-up training. This turns mandatory training into a genuine learning process.
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